- January 13, 2012
Thanks to Column Five Media and Mint.com, we can get a glimpse into what people mean when they say the word “rich”. Interestingly enough, for many folks, their goals are modest. Nearly 16% of those polled responded that an annual income of < $60,000 is all they need to consider themselves rich. That figure doesn’t even begin to scratch the surface of massive wealth possessed by families in the top 1% in the United States, who earn an average of more than $1 million a year. As noted by Suzanne LaBarre, senior editor at Co.Design, “Occupy Wall Street exposed the vast gap between the 1% and the 99%. But just as wide, apparently, is the gap between what rich is and what we think rich is”.
Perhaps we can all take a lesson from the importance of looking at current relevant data to shape our perceptions and not misaligned notions of wealth, lest we end up like Doctor Evil.